Connecticut advertising expert witnesses analyze marketing practices, media placement, and consumer perception across print, broadcast, digital, and social channels. They often come from agency leadership, brand management, market research, and academic marketing programs tied to Connecticut’s insurance and financial services economy in Hartford. These experts evaluate claim substantiation, disclosure clarity, audience targeting, and damages from deceptive or misleading advertising.
Wine, Spirits, and Travel Retail Marketing Expert Witness
Wine, Spirits, and Travel Retail Marketing Expert Witness
- Review Fee
- $325/hr
- Deposition Fee
- $325/hr
- Court Fee
- $325/hr
This expert has over 30 years of experience in the wine and spirits industry and is highly familiar with the global trends. Prior to establishing his own consultancy, he held senior positions at Pernod Ricard and Seagram. While Vice President of Marketing for Pernod Ricard Americas Travel Retail, he created the Marketing Department for this new company which, under his management, grew volume sales to over 1 million cases and over $20 million profit in the Americas Duty Free and Resort channels. As Director of Global Export and Travel Retail Marketing at Pernod Ricard USA, he created the marketing team for Global Export and Travel Retail for the Export territories China and Hong Kong, Japan, Australia, the Middle East, South Africa, Europe, the Americas, and Travel Retail. This expert held numerous sales and marketing positions at Seagram Americas, including ABSOLUT VODKA U.S. National Marketing Manager. He was responsible for brand positioning, packaging, pricing, marketing strategy, sales incentives, and distributor management for iconic Wine & Spirits brands including ABSOLUT VODKA, Stolichnaya, Crown Royal, Martell Cognac, Captain Morgan Spiced Rum, Chivas Regal, The Glenlivet, Wild Turkey Bourbon, Jameson Irish Whiskey, Patron Tequila, Beefeater Gin, Kahlua, Sterling Vineyards, and Jacob's Creek. He received a B.A. in Cultural Anthropology and Comparative Cultures from the University of Virginia.
Principal, A Beverage Industry and Travel Retail consultancy
Bachelor of Arts (BA), University of Virginia
Fairfield,
Connecticut